A ready CV example for the Marketing Manager role. Everything in square brackets is a placeholder: replace it with your own facts, otherwise an ATS reads it as written.
Marketer with [N] years of experience in [B2B/B2C]. I build acquisition channels, manage budgets up to [amount] and track the return on every euro.
ROAS, CAC, conversion rate, lead generation, SEO, GA4, campaign management, budget management
Usually 1 page up to ~10 years of experience; 2 pages if you have more and every bullet shows a result.
Job posts for this role most often contain: ROAS, CAC, conversion rate, lead generation, SEO, GA4, campaign management, budget management. Use them only where they are true for you, spelled as in the job post.
Vanity metrics (reach, likes) with no link to sales. Employers want leads, sales and acquisition cost.